Series · Season one
Is the circular economy good business?
A Movimento Circular series on business, innovation and the opportunities the circular economy is already creating.
How does the circular economy turn into value in practice? In this series, experts from different sectors share perspectives and experience that show how rethinking production, consumption and business models opens paths to innovate, tackle challenges and create new opportunities.
Season one
Across six episodes, we bring together voices living this transformation to explore different dimensions of circularity: from mobility to fashion, from reverse logistics to the direction of the economy. A conversation about what is already changing and what we can still transform.
Available now 1
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Episode 1 Now playing
Circular Mobility
How can mobility become more circular?
Adriano Barros of Stellantis, Arthur Rufino of Octa and Ingrid Marques of Volkswagen Caminhões e Ônibus discuss ways to transform the sector and rethink the relationship between vehicles, resources and business models.
Watch episode 1, opens YouTube in a new tab
Upcoming episodes 5
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Premieres soon Episode 2 Coming soon
Fashion Culture
What if circularity also changed the way we create, produce and consume fashion?
Andrezza Cruz of Farm Rio, Ariane Santos of Badu Design and Larissa Botter Ortiz of Biographia and Elle Brasil bring different perspectives on the challenges and possibilities of building a more circular fashion industry.
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Premieres soon Episode 3 Coming soon
Reverse Logistics
What needs to happen for materials to return to the production cycle?
Fabiano Souza of Loga/Solví, Gina Marques of EAF and Patrícia Byington of Novo Nordisk discuss the role of reverse logistics in building circular solutions and the challenges of making these systems work.
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Premieres soon Episode 4 Coming soon
New Business
What opportunities arise when we rethink the way we produce and consume?
Flávio Ribeiro of Movimento Circular and Natália Proença of Magalu explore how the circular economy can inspire new business models and make room for other ways of creating value.
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Premieres soon Episode 5 Coming soon
New Opportunities
Where are the opportunities to take circularity even further?
Larissa Malta of the Confederação Nacional da Indústria (CNI, Brazil’s national confederation of industry) and Marina Amorim of Movimento Circular discuss ways to turn challenges into possibilities and widen the place of the circular economy in organisations and in the economy.
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Premieres soon Episode 6 Coming soon
Economic Agenda
How can the circular economy be placed at the centre of economic decisions?
Fabiano Indicatti of Bosch, João Zeni of Electrolux and Tawana Miquelino of Global Canopy discuss the relationship between circularity, business strategy and the direction of an economy that needs to make better use of resources.
Does your organisation want to be part of this conversation too?
Movimento Circular connects businesses, governments, academia and organisations that are bringing the circular economy to the centre of business decisions.