We know the important role that packaging plays in ensuring food durability and reducing waste. But is it possible to produce truly circular packaging?

Circular Economy and the role of packaging in combating food waste

Check out the 2024 report from Movimento Circular, with expectations for 2025, and learn how you can be part of building circular societies.

The future is circular – and it’s already happening!

The Circular Economy is not just a concept; it’s a mindset shift inviting us to see the world through more integrated lenses.

Circular Economy and hopeful realism

Brazilian project using wood fiber waste to restore soils wins the 2024 International World Without Waste Award

Join us this Saturday for the Grand Finale of the 2024 International World Without Waste Award!

Organized by the Circular Movement and supported by Scania, the in-person event in São Paulo fostered discussions and exchanges about challenges and solutions for transitioning toward a more circular society.

Circular Experience 2024 Brings Together Experts and Promotes Immersion in Circular Practices

On this World Sustainable Transport Day, let’s reflect on how the Circular Economy can transform the mobility sector.

How can transportation go beyond sustainability and become circular?

Movimento Circular and Scania promote the International “World Without Waste” Award; Initiative Involves Students from 12 Countries and 21 Brazilian States.

Circular Movement and Mostratec join forces to strengthen the Circular Economy with the awarding of innovative projects

Understand more about the importance of adopting circular practices for companies seeking sustainability, innovation, and resilience, and how ISO 59000 standards can guide this strategic transition.

Circular Economy is now the norm in companies: discover the guidelines

Climate events that leave unrecoverable traces are a call to the Circular Economy

What can rain teach us about Circularity?

Discover how Reciclus is leading the transition to a circular economy and how you can contribute to responsible disposal.

Circular Economy: What do you do with burnt-out light bulbs?

Research from Abrasel/Sebrae reveals that 48% of small establishments adopt waste reduction, sustainable management, and food reuse.

Small bars and restaurants adopt Circular Economy practices in Brazil

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Access complete lesson plans with free content on Circular Economy to enrich your classroom with insights on sustainability

<h2>Transform your classroom with Circular Economy, toward a World Without Waste!</h2>

Join the team of partners already on the journey towards a world without waste

<h2>Join the Circular Movement and promote circularity</h2>

Dados atualizados, novo design, mais conteúdos e agora com certificado que te torna uma Pessoa Multiplicadora da Economia Circular! O que é bom não mudou, o curso continua gratuito

<h2>Introduction to Circular Economy course has a new look at Circular Academy</h2>

Online course, totally free and with certificate!

Want to know more about circular economy?

Muti is the mascot of the Circular Movement. He personifies the movement, carrying its attributes. The name itself comes from its ability to change and renew itself all the time. Muti is a nickname for 'Mutant'. This curious, direct, adventurous, and provocative being explores galaxies, systems, and constellations in search of planets full of life and potential. Upon arriving here on Earth, it brought us his MUTI-IDEAS, so that we too can get our hands dirty and build, together, through education, a way of living that only brings and leaves good things. Avoiding waste and turning trash into a new resource is essential and VERY MUTI COOL!


All that is good lasts a long time and in the end it can still become something new.

Was it rubbish? What if it turned into something else?

In addition to being economical, it is sustainable. It means less garbage in the landfill.

What if we assume that used stuff is good?

Upgrading is only good for those who sell things. Be rebellious.

What if we ignore the upgrade craze?

Fixing is smart. Things last longer and the money stays in your pocket.

What if we fix it instead of throwing it away?

Use your imagination to transform what is commonplace into something new.


What if we customize it before we get bored and get rid of it?

 What if you're a genius at fixing things?

The Circular Movement is a multi-sectoral initiative that brings together people and organizations committed to spread the concept of the Circular Economy. We seek to guide how to make the transition from a linear to a circular economy. Our tools are education and culture, encouraging the sustainable development of new processes, products and attitudes to live in a society without garbage. Let's create together a world without waste!

Muti montando num copo de plástico de fazendo o sinal da paz

Stay up to date on the news of the Circular Movement, useful content and practical tips on how to build a world without trash!

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The Circular Economy stimulates changes throughout the extraction, production, consumption, and disposal chain, aiming to enhance the natural resources already in circulation, support the regeneration of ecosystems, reduce waste generation, and create socioeconomic development opportunities.

In this way, the Circular Economy, directly or indirectly, contributes to achieving the targets of the 17 United Nations Sustainable Development Goals.

Objetivos de desenvolvimento sustentável

The Circular Economy contributes to achieving the targets associated with the Sustainable Development Goals.

The Circular Movement and the Sustainable Development Goals (SDGs)

At home, at school, on the street, at work... circular economy can be everywhere and needs all of us. Come learn about it with our materials!

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The Circular Economy has inspired many initiatives around the globe. See some of them on our map. Do you also have a circular initiative? Put it on the map!

Initiatives Map

More than an alternative, the Circular Economy is a sustainable and good path for businesses, people and the planet. Come be part of building a world without waste!

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Who does it?

The Circular Movement is a multisectoral initiative that brings together people and organizations committed to disseminating the concepts of the Circular Economy.

At home, at school, on the street, at work… The Circular Economy can be everywhere and needs all of us. Come learn about it with our free materials!

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More than an alternative, the Circular Economy is a sustainable and good path for companies, people and the planet. Come be part of building a world without waste!

Join

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<figure class="image image_resized" style="width:28.17%;"><img src="https://storage.googleapis.com/movimento_circular/strapi-v4/reciclus_1_1_213a6c2d5b/reciclus_1_1_213a6c2d5b.png" alt="Reciclus" srcset="https://storage.googleapis.com/movimento_circular/strapi-v4/thumbnail_reciclus_1_1_213a6c2d5b/thumbnail_reciclus_1_1_213a6c2d5b.png 154w," sizes="100vw"></figure>Since 2017, Reciclus – Brazilian Association for the Management of Reverse Logistics of Lighting Products – has played the role of managing entity for the reverse logistics of lamps containing mercury in Brazil. The organization operates safe collection, transportation and appropriate disposal in partnership with approved recyclers. Since the beginning of its operations, more than 37.4 million fluorescent lamps have been collected in more than 3,800 collection points made available by Reciclus. Segment Non-profit association. Circularity initiatives In addition to collecting fluorescent lamps (with mercury) and environmentally correct disposal, Reciclus is committed to building Environmental Education. Its efforts focus on the production and dissemination of knowledge, especially for children and young people through the Reciclus Educa Program, which offers free educational materials. In addition, Reciclus also offers a teacher training guide to support them in building their practices and assessments in the classroom. Find out more about Reciclus <a href="https://www.linkedin.com/company/reciclusoficial/">Linkedin</a> <a href="https://www.instagram.com/reciclus.oficial/">Instagram</a> <a href="mailto:reciclus@reciclus.org.br">reciclus@reciclus.org.br</a>

Reciclus

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Mars is a private, family-owned company with over 100 years of history and the owner of some of the world's most beloved brands, such as M&amp;M’S®️, OPTIMUMTM️, PEDIGREE®️, RÁRIS®️, ROYAL CANIN®️, SKITTLES®️, SNICKERS®️, TWIX®️, UNCLE BEN’S®️ and WHISKAS®️. The more than 130 thousand employees, in more than 80 countries, are united under the company's Five Principles – Quality, Efficiency, Responsibility, Mutuality and Freedom – working daily to be a positive force for people and the planet, in line with its purpose to create a better world through the way business is done today.&nbsp;Segment Consumer goods Learn more about Mars<a href="https://www.instagram.com/marsbrasil/">https://www.instagram.com/marsbrasil/</a><a href="https://www.linkedin.com/company/mars">https://www.linkedin.com/company/mars</a>