Latin America’s largest open circular economy initiative
Movimento Circular connects people, organisations and solutions to put circular economy into practice. Founded in 2020, it is Latin America’s largest open initiative in circular economy mobilisation, participation and literacy.
Content, learning experiences and meeting spaces bring together learners, producers and decision-makers to keep resources in circulation, reduce waste and expand the ways we produce and consume.
The Movement’s Reach
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~7MM
people reached
Through initiatives, projects and activities, in person and online
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~180
learning experiences
Events, talks, courses, training and field work
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~100
organizations in the ecosystem
Governments, industry bodies, companies, startups, cooperatives and education networks
An ecosystem already working together
Meet some of the members working with Movimento Circular to advance the circular economy agenda.
Four fronts, each with concrete results
Choose an area to explore our work.
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Mutirão do Eletrônico awards · December 2025. Schools taking part in Mutirão do Eletrônico
Together with Magalu, Movimento Circular prepares educators to bring circular economy into schools. Training leads to activities with students and an electronics collection drive, with collection and processing handled by ABREE. Mutirão do Eletrônico brings these stages together in a learning journey that leads to action.
Explore Mutirão do Eletrônico -
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Conversations at the II Fórum de Economia Circular · August 2026. 42 speakers from 37 organisations at the Fórum
The II Fórum de Economia Circular brought together businesses, public authorities, academia and cooperatives in São Paulo in 2026. Movimento Circular’s curation connects organisations that rarely work together and creates space for new relationships. These meetings are part of an ecosystem of around 100 organisations. The Fórum is the official circular economy hub of São Paulo Climate Week and an official side event of the World Circular Economy Forum.
Explore the ecosystem -
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O1NE packaging, adopted by Catarina Café e Amor · 2025. A partnership that led to new coffee packaging
O1NE packaging grew out of a partnership brought together by Movimento Circular between Dow, Valgroup and Catarina Café e Amor. Connecting technology, industry and the coffee roaster made it possible to develop monomaterial packaging designed for recycling, now used for the brand’s coffees.
Explore the partnership- Catarina Café e Amor
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Coordination at the II Fórum de Economia Circular · August 2026. International coordination through a year-round agenda
The Fórum Permanente connects São Paulo Climate Week, the World Circular Economy Forum, New York Climate Week and the COP. In 2026, Movimento Circular welcomed the office of the COP31 Climate High-Level Champion and signed a memorandum with Sıfır Atık Vakfı, opening a direct channel with Türkiye.
Explore the collaboration -
2nd Circular Economy Forum · São Paulo Climate Week, August 2026.
Six years, five turning points
How this work has grown since 2020: from open education to a year-round circular economy agenda.
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2020
Born in the pandemic, already in four countries
The Movement starts out digital, and for that reason reaches families in Brazil, Argentina, Colombia and Mexico from its first year. Dow joins as founding partner, alongside educational institutions, innovation agencies and cooperatives.
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2021
The first open circular economy school
In September, Circular Academy is created: free courses, with certification, in Portuguese, Spanish and English. Training becomes open to anyone, in any of the three languages.
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2023
The return to in-person work becomes a method
With gatherings back in person, Circular Experience takes hold as a hands-on methodology: participants take products apart and visit sorting cooperatives at work. Today it runs inside organizations and at the largest events on the agenda.
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2025
The Movement enters the global agenda
Circular Day takes place within the World Circular Economy Forum, the global conference in the field. That same year, the Circular Economy Forum holds its first edition within São Paulo Climate Week.
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2026
The agenda becomes recurring
The 2nd Forum is held as the Official Circular Economy Hub of São Paulo Climate Week and an official side event of the World Circular Economy Forum, with 73 cases submitted from more than 20 states, 42 panelists from 37 organizations and a full house. Out of it comes the Permanent Circular Economy Forum, which carries on to New York Climate Week in September and is being built toward COP31 in November.
Instituto Atina
Atina has worked in cross-sector literacy since 2008, leading education initiatives for companies, governments and school networks. Movimento Circular is one of them: it was created in 2020, with the support of strategic partners such as Dow, to bring that experience to the circular economy agenda.
In September 2025, this work gained a vehicle of its own: Instituto Atina, a non-profit civil association, is responsible for managing the Movement.
Movimento Circular’s official headquarters is at Civi-co, in Pinheiros, São Paulo. The team works from Buenos Aires to Mexico City, by way of Santa Catarina and Pernambuco.
Where does your organization fit in?
There are different ways to contribute to this agenda with Movimento Circular. Explore how to participate or tell the coordination team about your organisation.